Young Adult Novels

When books are marketed, it’s important to know what audience the book is being marketed to. Knowing the demographics of the audience plays a key role in knowing who you’re trying to get the book to. That could include anything from gender to genre preference. Age can be another key to deciding who to market a book towards. In recent years however, I’ve noticed that age doesn’t play as big of a role in many people’s reading choices. Young Adult novels in particular, are popular among many older audiences. What makes these novels so alluring to adult readers? read more