Marketing

Press On: The Lasting Relevance of Press Releases for Authors
Press On: The Lasting Relevance of Press Releases for Authors 1024 576 Reader Views
In a media landscape that’s constantly evolving, you might question the value of a traditional press release. Yet, this long-standing promotional tool continues to deliver results, perfectly complementing today’s diverse array of publicity channels. read more
Three Most Important Components for Publishing an E-Book
Three Most Important Components for Publishing an E-Book 1024 576 Reader Views
In the ever-changing world of digital publishing, knowing how to navigate from manuscript to e-book is essential. This article breaks down the three key components that make for a professionally produced e-book. read more
Nurturing an Author’s Legacy Through Perseverance: A Journey of Love and Resilience
Nurturing an Author’s Legacy Through Perseverance: A Journey of Love and Resilience 1024 576 Reader Views
Tine Gregory embarks on a tender journey to honor her late son, Bastian Gregory, by promoting his book, “Aboard the Timeline.” In this article, she intertwines the challenges of book promotion with her personal journey of remembrance and healing. read more
Market Your Socks off Without Getting Cold Feet
Market Your Socks off Without Getting Cold Feet 1024 576 Reader Views
Today author Kathryn Elizabeth Jones shares her candid journey through the often intimidating world of book marketing. Drawing from her personal experiences, she provides practical insights and creative strategies for both new and seasoned authors. Get ready to shed your fears, embrace innovative marketing techniques, and promote your work with confidence. read more
Meet Matthew J. Holmes: Transforming Author Marketing with Innovative Facebook Strategies
Meet Matthew J. Holmes: Transforming Author Marketing with Innovative Facebook Strategies 1024 576 Reader Views
For those of you who have been keeping up with the news about our Literary Awards program, you know we are thrilled to have several new sponsors on board this year and over the next few months, we’ll be introducing these remarkable contributors! read more
Author Street Teams: Building a Bookish Community
Author Street Teams: Building a Bookish Community 1024 576 Reader Views
Street teams. Don’t you just love that term? Picture it – people hitting the streets to deliver the news about your book! Learn how to find, connect, and nurture these teams to promote your work and deepen your connection with your audience. read more
Virtual Book Tours: An Indie Author Must!
Virtual Book Tours: An Indie Author Must! 1024 576 Reader Views
One of the milestones for a new indie author is getting your first fifty readers. But how do you move beyond an audience of coworkers, friends and family, and get in front of new prospective readers? B.A. Bellec shares the benefits of Virtual Book Tours, an essential marketing tool for new and established authors! read more
Good Book Titles Sell Books
Good Book Titles Sell Books 1024 576 Reader Views
A book title will make or break a book’s sales and popularity. In essence, the title is the book. It is a summary of the book, an encapsulation of all its content in a few words. It is a split-second advertisement, so creating the best title possible will determine how well your book sell read more
Tips for Shy Authors
Tips for Shy Authors 1024 576 Reader Views
Are you a shy author? If so, you’re not alone. Many authors are introverted, preferring to write but not market their books. Nonetheless, if no effort is made to market the books, no one will read them, and even a bashful author will be the best salesperson for their book. The good news is meeting readers is not as difficult or frightening as you may fear. read more
ANNOUNCEMENT: 2022-2023 Reader Views Literary Awards Results Are In
ANNOUNCEMENT: 2022-2023 Reader Views Literary Awards Results Are In 1024 576 Reader Views
And the winners are… Today we announce the winners of the 2022-2023 Reader Views Literary Awards Program! The expectation is high among the reviewers who, for an entire year, read and score hundreds of submissions from an eclectic group of categories as diverse as the group of reviewers and judges within our 3-tier judging system. We congratulate the finalists and remind all participants that writing and publishing a book already makes you a winner! read more