Reader Views
Wouldn’t it be nice to have “best practices” buddies? A network of people to share and glean knowledge with? Good news, there is such a community!
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Before I became a book reviewer, I would only read a couple of specific genres, most likely from the same authors. Only when I had nothing to read, and could not find the usual, would I venture out of my comfort zone and read outside my genre circle
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Virtual book tours, or what we call “VBTs,” have become an industry standard for generating media buzz following the release of a book. In the simplest terms, VBTs allow you to get the word out about your book without going anywhere or even talking to anyone. What is so great about them is that because there is no travel involved, it’s not strenuous like a physical book tour, and everything is at your fingertips. And, in covid times, no one can physically tour anyway, so run a virtual book tour.
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Most of us are wired to keep trying whether we know it or not. Some call it the survival instinct, and I would agree with that at some point, but we are not just surviving. Surviving is about the sole goal of staying alive, but persistence is about of staying in the race of achieving all the goals we have set for ourselves.
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Thinking about entering your book in an awards program? These need to know tips will help!
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The past couple of years we have been experimenting with First Chapter Plus to transition from a book catalog to a full-blown content magazine which features Indie Authors and the literary world. Our goal was to present the new magazine in January, but we feel that after all that has been going on this year, we needed to end the year in renewal and a positive note to lift our spirits up.
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As an author setting up a newsletter and writing editorials for it was very challenging for me, to the point that I gave up on it. It wasn’t until I decided to establish myself as a publisher that I realized how wrong I was…
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We did it! Our new look is up and running, and we could not be prouder! It has been a lot of work, trial and error, and endless learning but it was all worth it. We love the way everything looks and believe you will love it too. Rebranding is not an easy process though and so we want to share few things we learned.
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I don’t know about everyone else but I am, in substance, the same person I was when I reached adulthood. But I really don’t look the same at all. I wear my dress differently, I like different types of clothes, I use different type of accessories, I read different kind of books (even though I keep my lifetime favorites), you know what I mean…we change with time, even though we are the same people. Well our brands must do the same in order to stay relevant and keep growing.
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Most of us rather let the media attention do our PR to gain credibility. However, we would be fooling ourselves if we believe that relying on that alone we are going to obtain our sales goals; especially if we are first-time or unknown authors. It is a fact we need to budget PR and ads along with our media pitches to market our book.
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