Cracking the Networking CODE: Four Steps to Priceless Business Relationships

Dean Lindsay
World Gumbo Publishing Company (2005)
ISBN 0976114100
Reviewed by William E. Cooper for Reader Views (4/06)

To be successful in business or in one’s personal life, the need to connect with others is essential. Mr. Lindsay’s book provides the reader with a roadmap on developing great relationships and resources. While the book emphasizes enhancements in the ability to sell, the principles apply to virtually any business – the achievement of significant results.

Mr. Lindsay writes in a fashion that makes often difficult networking much easier to attain, with far superior outcomes. He describes the right way to approach networking, how to overcome any hesitancy in developing a network, and how to make a positive set of results. This book should be added to the library of any business person.

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