Optimal Investing: How to Protect and Grow Your Wealth With Asset Allocation

Scott P. Frush
Marshall Rand Publishing (2004)
ISBN 0974437433
Reviewed by Joanne Benham for Reader Views (8/06)


When it comes to managing personal investments, most people leave the task to a portfolio manager, meekly accepting poor returns on their investments as the cost of dealing with a volatile market. 

Scott Frush says this is not necessary.  He has a simple, proven method to help everyone grow their wealth, utilizing sound asset allocation policies tailored to each individual’s comfort zone. 

There is so much information packed into this book, I found myself going back to reread portions as I progressed through the chapters.  Frush begins by laying out the four phases of successful portfolio management, exploring each phase and explaining it in easy to understand language.   One of the most important points he makes is that everyone should know how investment works, whether you manage it yourself or hire a professional.  Another important, must-read section is when he shows you how to balance your portfolio to maximize profit and minimize risk.

This book is a must-read for anyone interested in taking charge of their financial future and willing to take the time to understand the methodology of asset allocation. 

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